Advanced facial studio, acne and hyperpigmentation, Montréal · Active engagement, ongoing partnership
Noyce Studio
More clients. Less load. A system that runs.
+254% global growth
Modules delivered
- Brand System
- Website System
- Acquisition System
- Retention System
- Continuity
Client context
Noyce Studio is a studio founded by a solo esthetician, based in Montréal. Ambitious, talented, passionate about her craft, but like many founders at launch, quickly confronted with everything that surrounds the treatments themselves: attracting clients, getting them to come back, managing an online presence, holding on financially until results show up.
No system in place. Everything ran on her time and her energy.
That's where we stepped in. Once the different modules were integrated into her business, we now support her every month with continuous optimisation, strategic adjustments and performance tracking, so the system keeps working over time.
What we built
Brand System
- Repositioning, moving out of generic aesthetic territory.
- Identity and tone of voice calibrated to the actual level of expertise.
- Social content strategy designed to support growth.
Website System
- Custom conversion-focused site, optimised for organic search.
- Architecture designed to educate prospects and convert them into clients.
- Journey structured by treatment intent.
Acquisition System
- Meta Ads campaigns built and managed to attract qualified clients.
- Instagram growth tooling to build an audience with real booking intent.
- SEO and content deployed as a long-term acquisition asset.
Retention and continuity
- Custom CRM and automations to bring existing clients back.
- Monthly tracking of content, campaigns and performance.
- An active partnership, not a service that ends at delivery.
Result
In five months, Noyce Studio went from a studio dependent on the founder's manual effort to a brand operated as an asset. Acquisition, conversion and retention work together, not in silos.
+254%
global growth
+850
qualified followers
+33%
repeat customers
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